Anthem United: Building Strong Foundations for Edmonton Kids

By Jessy Robb

The success story of any building begins with the foundation. When planning out the base for a development, there’s a lot of research, planning, and due diligence on the initial steps before construction can even begin. A foundation must be strong, able to withstand the unexpected, and most importantly, be able to stand on it’s own.

But, it’s not just buildings that need a solid base in order to grow up and transform into the beautiful buildings that line our streets and provide backdrops for so many of our memories. The same can be said for kids.

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Anthem United is a land development and home building company that supported Free Footie at Footie Camp this summer. The two share a common goal: bringing people (whether they be kids or adults) to their fullest potential. “Solid foundations increase the chances of children becoming productive, happy adults. We want to contribute so these foundation building opportunities are accessible to more kids,” says Simona Diep, Anthem United’s Sales and Marketing Manager in Edmonton.

Anthem United believes that problems within the community cannot just depend on government funding alone, but should also be addressed with the help of private enterprises. By working together and combining resources, Anthem United strongly believes that the world become a better place, faster. One of their areas of focus is at-risk youth, and it’s through community investment in athletics, the arts, and health that Anthem United hopes to help young people achieve their fullest potential.

Passion, creativity, teamwork, do what you say, say what you mean, and results are the six values Anthem United hold. Combined this with their philosophy of philanthropy makes Free Footie and Anthem United a perfect match.

“We love that Free Footie is reaching out to youth who may not have the opportunity to participate in a sport and therefore are also providing valuable experiences with teamwork, self-discipline, and building confidence,” says Diep.

Kids are the future of this world, and it’s important to ensure that they’re given all the necessary tools to flourish in the world. Free Footie was started to ensure that any girl or boy in Grades 3, 4, 5, or 6 who attends schools in the areas served and wants to play soccer, can. Reaching even further than just the soccer field, Free Footie provides these kids with an outlet, escape, and a way to direct their energy and ambitions in positive ways.

Free Footie makes it easy for any kid to get in the game.

Anthem United helps make the game possible.

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